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Willkommen bei Ihrer Eventagentur aus München. Wir realisieren Ihren Event. Wir verbinden fachliches Know-how mit kreativem Ideenreichtum. - Welcome to your event agency in Munich. We create your event. We combine professional know-how with creative inventiveness.

Gamification

  • Client: Tomorrow Focus
  • Date: 13th of June, 2013
  • Info: working title (in-official): “We should play? Isn’t that something for children? You’d think so!”

You know the scenario: Plenum, row seating. Everyone is listening to one speaker. Hour after hour. Is there some memory remaining about the content? Mostly not. We asked ourselves: How can we loosen that up? Creating it the way that something sticks to the mind?

Make room. Rethink. Internalise through playing: Gamification.

We did not only change the whole (usual) space situation, but we let the participants play. Short, on point presentations. Everyone can choose where to listen.

A specifically developed quiz – it worked.

Gaming? Quiz? Duelling playful with colleagues? The marketing team shows off compared to the sales professionals? Everyone was on board with enthusiasm: more concretely there have been 7.500 game moves in 3 hours with a participation of 98% (the other 2% had to do the presentations). Wow. We are professional optimists but we wouldn’t have dreamed about this result.



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